Paul’s Blog: Marketing Tips for Scottish Businesses & Charities
Please check out my articles designed to help Scottish businesses, charities, and organisations improve their marketing results and digital discoverability. More articles are coming soon; thanks for reading.
Setting Up and Optimising Your Google Business Listing
Learn how to claim, set up, and get the most out of your Google Business listing to enhance visibility, manage reviews effectively, and make your business more discoverable online.
Photographing your Scottish Food and Drink Business
Discover how Scottish food and drink businesses, from producers to pubs, can use professional-quality photography to showcase their offerings and elevate their marketing efforts.
Why Invest in Professional Video for Promotion
Discover why professional video is essential for Scottish businesses and charities to expand their reach, engage audiences, and drive impact. Explore key benefits and recent examples.
Marketing Tactics for Scottish Charities
Discover proven marketing strategies to help Scottish charities boost donations, engage supporters, and create lasting impact. Expert advice with discounts and added value for charities.
Boost Direct Accommodation Bookings in Scotland
Discover proven strategies to increase direct bookings for your Scottish accommodation. Learn how to optimise your website, use social media, and craft enticing offers to attract more guests.