Social Media and PR in Scotland

Let me help you grow awareness, get more engagement, and improve your sales performance with social media and PR in Scotland.

Here are some actions to get you started; please get in touch if you want me to help boost your social media and PR presence in Scotland.

Contact Paul

Scotland Social Media Support

For businesses in Scotland that engage me to improve their social media coverage, I start by shaping a unique focused strategy for them, including the tone of voice, best platforms, etc.

For some clients, my role is to create the strategy and then give them the training and tools that will allow them to manage their social media presence; for others, I look after the posting and ensure strong content is delivered at regular intervals.

Contact me to learn more about social media marketing if you need reels, TikTok, posts, paid-for promotion, or a campaign.

PR Coverage in Scotland

If you need assistance with news releases and ideas to generate positive media coverage, I can help. With a strong network of media contacts, I can find the best platform, title, or broadcast outlet to help promote what you do.

I’ve helped clients get free coverage on BBC Scotland, BBC Radio 2, BBC News, Daily Mail, Scots Magazine, Scotland Life, Metro Newspaper, The Sun, and many more.

Let me find the hook or angle I can shape into a story and distribute it to Scottish media contacts.

Social Media and PR Content

You will benefit from compelling and ‘on-brand’ digital content to accompany any social media campaign or PR promotion. I produce video content and capture photography so you can get excellent visual elements for your campaign.

I can also help you get the best out of software like Canva, set up your brand and photography, create templates, and provide help to create content quickly.

Contact me if you want to commission me to create a campaign for your business, charity, or organisation in Scotland.

The Importance of Google

Have you optimised your Google listing? If not, this is a valuable way to drive your business and generate more web traffic, calls to the company, and visits.

I can help you get the best out of Google, which will boost engagement and help improve your SEO rankings. I can also create a chat/lead system for your Google listing and social media sites to help you respond quickly to customer enquiries.

I can also help you get more customer reviews, and manage the process of responding to them more easily.