Is your marketing actually working?
The Marketing Performance Audit is an independent, expert review of your marketing — what's working, what isn't, and exactly what to do next.
Start with a free 30-minute phone call
Not a sales call. A genuine conversation about your business, your current marketing, and whether an audit would give you what you need. If it's not the right fit, I'll tell you — and you'll still come away with a clearer picture than you arrived with.
No pressure. No obligation. Just a straight conversation.
You’re investing in marketing.
But you’re not sure it’s working.
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You’re spending money, but can’t see where it’s going. Marketing budget is spread across ads, social media, or a website — but there’s no clear picture of what’s actually driving enquiries.
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Your website gets visitors, but they’re not converting. Traffic is coming in, but the phone isn’t ringing and the contact form is quiet.
Something isn’t connecting.
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You’re active online, but you’re not standing out. Social media posts go out, but engagement is low. You’re not sure whether you’re reaching the right people — or saying the right things.
About the Audit
The Marketing Performance Audit is a complete, independent review of your marketing — written down, talked through, and yours to act on however you choose. It draws on 30 years of marketing experience and 16 years working with hundreds of Scottish businesses and organisations across tourism, hospitality, charities, food and drink and professional services.
The audit is a standalone piece of work. You’re under no obligation to do anything further. That said, many clients find that it becomes the natural starting point for a longer working relationship. If there’s a good fit, we’ll both know it.
What’s included?
✔ Full review of your current marketing activity
✔ Website performance, content and conversion assessment
✔ Local and organic search visibility review
✔ Social media and content evaluation
✔ Advertising and campaign activity review (if applicable)
✔ 3–5 competitor positioning analysis
✔ 8–12 page written report with findings
✔ Clear, prioritised action plan
✔ 60-minute call to walk through the findings and next steps
From uncertainty to clear direction
From: You’re investing in marketing, but can’t see what’s driving enquiries
To: You know exactly which channels are working — and where to focus
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From: Your website and content aren’t converting consistently
To: You understand what needs to change to improve enquiries
→
From: You’re busy, but marketing feels reactive and unclear
To: You have a clear, prioritised plan you can act on immediately
→
From: You’re making decisions without full visibility
To: You make confident decisions based on evidence, not guesswork
→
Simple, fixed pricing
£500 + VAT
The £500 fee is fully credited against any subsequent project or retainer, for up to 60 days after the audit is presented.
For most clients, the audit effectively pays for itself.
Ready to get a clearer picture?
Book a Marketing Audit
A clear, independent review of your marketing. Fixed fee. Delivered by me personally. No obligation to do anything further.
Book an auditBook a free 30-minute call
We'll talk through where you are and what would give you the most useful starting point. No pressure — just a straight conversation.
Book a free callA straightforward 4-step process
1. Decide to go ahead
After an initial call, you decide if the audit is right for you. There’s no pressure — it only makes sense if it feels useful.
2. Input and context
I ask a few focused questions to understand your business, current activities, and what you’re aiming for.
3. Independent review
I carry out a full audit of your marketing and prepare a clear, structured report with practical recommendations.
4. Walkthrough and next steps
We go through it together and agree on what to prioritise, improve, or stop doing.